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Toledo Region Experience

UX view of the Toledo Region Brand + Story work

Toledo Region Digital Inventory

Documentation of work started on June 15th, 2011 (continued on June 16th, finished on June 18th), as part of my IBM Centennial Day of Service for the NW Ohio Branding Council's Toledo Region Story efforts.

Task 1: Provide feedback on Toledo Region phase 1 web site copy. The site is going live in a few weeks. My comments may help improve it and reviewing it is good background research for the rest of my day. Recap of feedback:

Toledo Region Brand Platform

The beta version of assets for the Toledo Region Brand Platform were distributed back in June. I took a peek back then, have re-read them a few times since, but thought I had better try to write up something to help me make sense of it. This blog posting is just "what it is" - without any commentary on what I think about it (which will come later).

Toledo Region Brand Story 1.0

This is a simple cut-and-paste of the core contents of the "Toledo Region Brand Story 1.0" from Toledo Region Story: Brand deliverables, file AS_ToledoRegion_BrandStory_061610.pdf.

While the story is nicely broken down into different slides/pages in the PDF, I think it is also useful to have it all in a single page. This helps me understand it better.

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